// skills & stack

The toolkit behind every system.

A focused stack for designing and shipping backend automation — built for reliability and scale.

Backend & Automation

Tools and platforms I use to build automation infrastructure end-to-end.

  • GoHighLevel
    Workflows, triggers, custom fields, API
  • Webhooks
    Event ingestion, routing, retries
  • REST APIs
    Integrations, payload handling, auth
  • Zapier / Make
    Cross-platform automation orchestration
  • Twilio
    SMS dispatch, conversation routing

System Design

How I architect a backend before writing a single workflow.

  • Workflow architecture
    Mapped flows, branches, fallbacks
  • Lead lifecycle systems
    Capture → nurture → convert → retain
  • Data flow mapping
    Source-of-truth modeling across tools
  • Event-driven triggers
    State changes drive automation
  • Pipeline modeling
    Stages, exit criteria, SLAs

Integrations

Systems I commonly wire into a backend.

  • CRM Pipelines
    Custom stages, automation tags
  • Calendars
    Booking flows, reminder logic
  • Email / SMS
    Mailgun, SMTP, Twilio
  • Payments
    Stripe events into CRM workflows
  • Notifications
    Slack, Discord, internal alerts

// capabilities

What I actually build.

Webhook engineering

POST endpoints, payload parsing, retry logic, dead-letter handling.

CRM modeling

Custom fields, tags, segments, and clean pipeline stages.

Workflow design

Branching logic, wait steps, conditional triggers, exit conditions.

Multi-tool orchestration

Make / Zapier scenarios connecting CRM, calendar, email, SMS, billing.

API integrations

REST endpoints with auth — pulling and pushing data between systems.

Lifecycle architecture

End-to-end design from first touch to repeat customer.

// let's build

Let's build automation systems that scale.

Open to backend automation, CRM, and integration roles — full-time, contract, or project-based.